France – Morocco: reading the economic relationship through three figures
Trade, investment, subsidiaries: what the 2025 figures say about a close relationship.

An economic relationship is read first in its flows. In 2025, trade between France and Morocco reaches €15.1 billion, a record level.
The second figure concerns investment: France accounts for 33% of net inward foreign direct investment flows into Morocco in 2025. It is the country’s leading foreign investor.
The third is local roots: 1,159 subsidiaries of French companies are established in Morocco and employ nearly 152,000 people.
These three figures describe a lasting relationship, carried by established companies and not only by one-off trade. For a business leader considering setting up or forming a partnership, they point to a terrain that is already structured, where the challenge is to choose the right relays and sequence the project well.
That is precisely the role of support: listen to the project, analyse the market and the people involved, activate the right levers, then measure the results.
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